Working at Search Engine Watch isn’t all about studying, understanding, and reporting on Google. With more than 9% of web users searching on other engines, it’s important that we occasionally take the time to check out what they are using and what those platforms are up to. Read on for my hotlist of 12 alternatives to ‘The Big G’. As you’ll see, there’s been some changes in the alternative search world since my colleague Christopher Ratcliff wrote his comprehensive listicle back in early 2014 . Since then, some have dropped off the map and others have been usurped in usefulness by Google’s increasingly rich functionality, and are not featured here. Bing Globally, Bing is still the second biggest search engine after Google and it also still powers the third biggest, Yahoo!. With its clean white background, blue links, and green URLs, it sure looks familiar although it also features a few things that sets it apart. For example its ‘R...
Google: Titles and Descriptions Are Easy Wins For Local SEO Shout out to Search Engine Roundtable: For Local SEO , one of the easiest things to help your website be found on Google is to tune up the title and description tags of your website pages. It"s not the silver bullet of SEO but it"s an easy task to execute and it will go a long way to help you match searchers with your product or service offerings. This is a no brainer and one of the easiest things you can do to help a site perform better in search - make sure their title tags are reflecting the content on the page and what the searcher would query to find their content. John Mueller from Google said on Reddit "good titles & descriptions are some of the easiest wins you can get on webpages." He wrote: Good titles & descriptions are some of the easiest wins you can get on webpages. https://www.seroundtable.com/google-titles-descriptions-easy-25352.html
Linking Strategies Guide 2018 What Strategy And Tactics Gets The Best Links for SEO? [Thanks to Kotton Grammer for providing a very relevant Linking Guide for 2018 list. Links go to his post.] This linking strategies 2018 guide, is the most cutting edge source you will get. Quality links provide the life blood, that powers your website to authority. To Rank Well Your Link Strategy Is Critical To Your Success Having the best link strategy has always been important. If your strategy or tactics for getting links is below par, then your site will be under powered. If You Fail To Get The Best Links Possible, Then Your Competitors Will Keep Thrashing You Down. Day in, and day out. If you have been languishing behind your competition. It is likely because of the perception Google has of your site. So use each different linking strategy, and all the various tactics to ensure you rank well. Power your site only with quality links. Then,...
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